AI Insights · Timothy · April 2025
Performance of Top 5 Pokémon Collector Games in the UK, Q1 2025
Explore the trends in downloads, revenue, and active users for the top Pokémon collector games in the UK during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the performance of the top Pokémon collector games on a unified platform in the United Kingdom showcased interesting trends in terms of downloads, revenue, and active users.
Pokémon TCG Pocket from The Pokemon Company experienced a peak in weekly revenue at around $1.1M in late January. Downloads fluctuated, with a high of approximately 46.9K in early January. Active users started at 732K, with a slight decline ending at 624.6K.
Pokémon GO, developed by Niantic, saw a significant revenue spike to $1.5M in late February. Weekly downloads reached a high of 21K in the same period, while active users increased from 702K to 661K by the end of the quarter.
Pokémon Masters EX by DeNA Co., Ltd., had a modest revenue peak of approximately $23.7K in late February. Downloads remained low, peaking at 2.7K, while active users fluctuated slightly, ending the quarter at 14.4K.
Pokémon Sleep also from The Pokemon Company, showed a revenue high of $22.6K at the end of March. Downloads increased steadily, reaching 5.2K in March, and active users saw a peak of 48.7K in early March.
Finally, Monster Hunter Now, another Niantic game, had a revenue peak of about $9.8K in early March. Downloads were generally low, with a high of 1.9K in late February, while active users peaked at 51.3K in the same period.
These insights provide a snapshot of the competitive landscape among Pokémon-themed games in the UK, with further details available through Sensor Tower's comprehensive data analytics.
